Marching Penguin collaborated with Sony Pictures, Sony Playstation VR and theAmplify to showcase a VR experience for the highly anticipated Goosebumps theatrical release. Our physical production team put in the work on set to capture live reactions from Instagram influencer, Hayden Sumerall, as he travelled through the Goosebumps world. And with the masterful help of our VFX team we inserted Hayden into the experience, so she could ride alongside Jack Black. This video was one of twelve that we completed for the campaign.